Logo Folio “19


I have been working as a graphic designer since 2006 and while I have had worked for different design houses and agencies over the years, I have been freelancing ever since as well. I have collated few logos I have designed into one place.

When designing brand identities/logos I always try to follow some set of rules. These rules are the same today as they were several years ago when I first started designing identities, I strongly believe they are the key to creating a simple, memorable logo.


1: Less is more – some of the most recognizable brands in the world use a simple mark/symbol or logo type.
2: If in doubt – simplify! (see 1). Strip away anything that may make the logo look fussy or overly complicated.
3: For me a good logo should remain timeless. It is all too easy to design to a trend but a logo should have longevity.
4: Scalability – consider how the logo will look large and small. It is important that it remains legible, even when scaled down small.
5: If it works in black, it should work in any color.

SIXT3
AYAZ AHMAD
JUICESTATION
KALEIDOSCOPE
ISLAMABAD RUN WITH US
INAARAH
HAIDREY PHOTOGRAPHY
GURUTEE 2.0
NAVED AHMED
ORANGE
PINE BICYCLES
GURUTEE
.gek
CHAAR BHAI
BUILD/T

Thats all for volume one, you can always view more of my work at Behance

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